.The documents in Google Analytics 4 may be confusing. Take, for example, acquisition records-- the networks sending traffic to your website-- at Records > Achievement. The segment notes pair of sorts of accomplishment: individual and traffic (i.e., treatments).I'll attend to those records in this article.Traffic Resources in GA4." Individual accomplishment" vs. "Web traffic acquisition".These pair of files in the Accomplishment section make known where each visitor arised from. User achievement works with the initial source that took the person to your web site. Website traffic achievement is actually one of the most recent.State a novice guest involved your internet site from hitting an organic hunt list. GA4 will definitely group that preliminary browse through in the "Organic search" stations for both documents. However if she leaves and returns a handful of days later on from a Facebook add, GA4 will detail the 2nd go to in the "Paid out social" channel in the "Traffic achievement" file and "Organic hunt" in "Individual acquisition.".To put it simply, the "Traffic accomplishment" document doesn't separate in between brand-new and also returning customers. It reveals the total treatments and where each originated. The "Consumer acquisition" document shows the total customers as well as their first (novice) source.Stations.Both files reveal "default stations teams"-- traffic-source groups-- consisting of:." Direct." Guests that entered your link in their internet browser's hunt bar." Organic Search." Visitors that clicked on an all natural list on Google.com, Bing. or even an additional search engine." Organic Social." Website visitors who clicked on an organic blog post on a social media internet site." Email."." Paid out Search."." Paid Social."." Suggestion." Website visitors who clicked non-ad web links on third-party web sites." Organic Video clip." Visitors who clicked non-ad hyperlinks on websites including YouTube, TikTok, and Vimeo.For details on each network, click the drop-down menus on each document. In "Consumer Achievement," click on the "Initial consumer default network team" menu and choose "1st customer resource" for the list of originating domain names.For comprehensive resources of customers, click on the "Very first user default stations team" food selection and also pick "Very first individual resource." Click image to enlarge.In the "Visitor traffic Achievement" record, click "Treatment default network team" and also select "Treatment source.".For detailed sources of treatments, click the "Treatment default channel team" menu and select "Treatment resource." Click photo to increase the size of.The amounts may be various owing to brand-new versus coming back brows through.You may confine each reports to a singular web page via the "Include filter" alternative on top.Select "Include filter.".Click "Select measurements.".Select "Touchdown page + inquiry strand".Select "has" below "Fit kind.".Mix your page's link slug (the part after the "/") or any type of word (like "smaller sized") coming from that link.The traffic as well as customer acquisition documents will certainly right now present information for that link.Limit the achievement discloses to a single page, such as this instance for a link having "much smaller." Click graphic to enlarge.Oftentimes, the user and website traffic accomplishment reports are actually interchangeable. The variations, once again, come from returning site visitors. No matter, the records show the resources of web traffic-- networks that launch your brand and also ride yield visits.